BFBS Creative Blog

Written by our expert team members, enjoy articles that will keep you up to date with breaking industry news, top communication tips, content dos and don’ts and so much more.

Top Tips for Male Allies - International Women's Day

Top Tips for Male Allies ahead of International Women’s Day

As International Women’s Day (IWD) approaches (8 March) many men wonder what this means for them. Men frequently tell me that they don’t know what to do around IWD. Some actively avoid it.

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Row of people in corduroy trousers

Fostering inclusivity in the military

Noone forgets their first day at Sandhurst! “Ironing board Sunday”; eager and nervous people, laden with luggage and an ironing board precariously placed under an arm, arrive at the spectacular setting of the Royal Military Academy.

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Inclusion montage

Diversity and Inclusion: Mission Critical for Defence

Defence needs to be more diverse and inclusive. If it isn't, it simply cannot succeed. Its equipment, no matter how advanced, is useless without our Armed Forces' most powerful asset - people.

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Preview of UK Defence Ranks Explained by BFBS Creative

Leave your ego at the door for more inclusive decisions

“Leave your ego at the door and your sweat on the floor” Gym users will have seen this phrase. In the world of work, perhaps “Leave your ego at the door and keep your feet on the floor” is more apt!

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navy esports

Gaming, celebrities and the truth about Gen Alpha...you'll be surprised!

How do young people use social media? How often do they play games with their friends? And how aware are they of managing screen time?

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Op Interflex Group Picture

Humanising the UK Ministry of Defence’s Support to Ukraine

Knowing when to tell the right stories is crucial in making people care. In times of crisis, effective storytelling isn't just about relaying facts.

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